An Excerpt from the book:
Experts have said for years that the best way to get the right career and job you're seeking, is to know the right people. How many have heard something like this; Owe, he only got the job because he knew so and so.” Well, in reality, that “so in so” did what some 70% of job seekers found to be successful in locating a new career and job. It was because they “knew someone…. Who knew someone else…. Who knew someone else….” That landed them the opportunity to get an interview. If you are keen at developing a database of contacts, you too, can find the ideal career and job you are seeking.
Imagine that you have been in the same profession, working at the same company, for 15 years. You know many people at work, but not very many people outside of it. You have felt very comfortable and stable in your job until you are notified that the company is declaring bankruptcy and you will inevitably be laid off. Are you prepared to find another job?
Another scenario: You're almost out of college and your parents have made it very clear that you'll be on your own financially once you graduate. You've been a diligent student, but have not been involved in any campus activities or clubs, nor have you utilized the school's job placement resources. You know that your dad has a friend in the industry you want to get into, but you have yet to meet that person. Are you ready to go out into the world?
The secret of getting through each of these sticky situations is a solid and expansive network. A network, in essence, is the group of people that you know and the people that they know – it’s a web of interconnecting strands of people who are in some way related to each other, and each one can be called upon in certain situations to provide assistance. Networking is determining which of the people in your web to begin with when you find yourself in need.
For instance, if you had spent the past 15 years at the same company, but had also used that time building a web of people who could help you find another job, you wouldn't have cause to panic. You could call your friend who works at a similar company and could get you in touch with the human resources department or, you could contact your alumni association that provides job listings and networking meetings. In an emergency, and in everyday life, a solid network could mean the difference between tragedy and triumph..